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CAIA Cosmetics

Platform selection

A well-founded platform choice.

CAIA Cosmetics is a fast-growing D2C beauty brand. We contributed an initial analysis to help them navigate the choice of e-commerce platform.

Client
CAIA Cosmetics
Industry
Beauty · D2C
Role
Analysis & platform selection
Area
Choice of e-commerce platform
Delivery
Decision basis

An initial analysis that sets the direction

For CAIA Cosmetics we contributed an initial analysis to help them navigate the choice of e-commerce platform. Through a high-level evaluation we focused on identifying platforms that matched their fundamental needs and their plans for the future.

The work meant comparing the options on critical functions and usability, which allowed CAIA to make an informed decision. The result laid the groundwork for CAIA’s technical strategy, supporting their ambition to grow and reach more customers while giving the brand’s digital presence a stable foundation.

Outcome

A stable foundation for continued growth.

  • A high-level evaluation of platforms against CAIA’s needs.
  • Options compared on critical functions and usability.
  • An informed decision on the e-commerce platform.
  • Groundwork laid for CAIA’s technical strategy and digital presence.

With a clear direction, CAIA could move ahead with their platform choice and build on their ambition to grow and reach more customers.